Tech Resources

/Tech Resources

A variety of technology resources for development, research and daily life

Life Cycle Marketing

2015-07-18T16:54:55+00:00Categories: Digital Marketing, Life Cycle, Small Business, Tech Resources|

Lifecycle marketing is essentially a process that involves one form or another of marketing throughout relationship. You could view this as an infinite loop that that continues two way conversation with your audience from the start. What makes it a life cycle is that it has a life of its own that adapts as the relationship [...]

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E-Commerce Checklist

2014-12-05T12:50:11+00:00Categories: Small Business, Tech Resources|Tags: |

Creating a great customer buying experience Selling your products or services online can be the first experience a customer has with your business. Many businesses fail to see the importance of the purchase experience and think of it as a simple transaction. If you're not walked through how people buy from you, try it. Better yet, [...]

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Protecting Your Content

2014-12-05T13:05:36+00:00Categories: Tech Resources|Tags: |

A neighbor of mine recently experienced one of the most painful events any of us might imagine whether in business, a student or researcher. She had been working on her Master's Degree for the past several years and amassed quite a collection of research articles, papers, proposals and her work-in-progress dissertation. One day while she was [...]

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20 Essential Digital Strategies & Statistics

2014-12-05T15:48:37+00:00Categories: Digital Marketing, Tech Resources|Tags: |

More than ever, your media and content are the core factors in how your business competes and succeeds. Learning how to use the technologies of social media in combination with your content is an essential element to move your business forward. But where should you focus? These 20 points Webdam consulting are a tremendous summary about [...]

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10 keys to a successful website

2014-12-05T19:05:07+00:00Categories: Life Cycle, Small Business, Tech Resources|Tags: , , |

Web sites are one aspect of your communication strategy. This article shares some of the factors for successful measurement of how well you're doing and the pointers that tell you what you need to change. Key Performance Indicators and a Few Value Boosters We've come a long way since the days of assuming that 'hits' to [...]

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